How to Get Your First Sync Placement: Live Webinar With Brad Hatfield

By | June 16, 2017

sync licensing webinar lisa occhino brad hatfield songwriterlink

The early stages of your songwriting career can be both exciting and frustrating: you’re sitting on dozens of songs with lots of promise, but you have no idea what the next steps are to actually start earning money with those songs.

In this webinar hosted by SongwriterLink founder Lisa Occhino, sync licensing expert Brad Hatfield will share tried-and-true tips, advice, and action steps to start licensing your music and turn your passion into your career.

By the end of this webinar, you will:

  • Understand what truly goes into the process of getting a sync placement, from start to finish
  • Know the specific qualities of songs that get licensed vs. those that don’t
  • Understand what music supervisors are looking for — and how to get taken seriously when you pitch them
  • Have an action plan to get your very first song licensed
  • Have your music licensing questions answered by Brad Hatfield in a live Q&A session

Click here to grab your spot at the webinar!


Brad Hatfield is a Boston-based Emmy award-winning composer, as well as a keyboardist, arranger, and orchestrator for The Boston Pops. Writing and producing songs in a variety of genres, Brad’s works have been heard internationally through repeated placements in film (Borat, Iron Man 2, Analyze This, The Break Up), and TV shows/promos (Friends, CSI, NCIS, Saturday Night Live, American Horror Story, The Sopranos, GLEE, The Good Wife), just to name a few.

Brad served as co-composer for the FX series Rescue Me, and is currently composing for the CBS daytime drama The Young and the Restless, where he received Emmy nominations in 2015, 2016, and 2017. Brad currently teaches Songwriting for Film and TV and Music Supervision for Berklee Online.


Lisa Occhino is an award-winning songwriter and the founder of songwriting collaboration website SongwriterLink. She’s also a marketing consultant, freelance writer, and editor for several music companies, including Bandzoogle, ReverbNation, and Soundfly. Previously, she served as the managing editor at Sonicbids, where she spent her days working with music industry experts to provide independent artists with music career advice.

Lisa was accepted to Berklee College of Music on a songwriting scholarship and graduated summa cum laude with a music business degree. In addition to her experience in music journalism and music tech, Lisa honed her industry skills and knowledge at a boutique booking agency and renowned music publishing companies such as BMG Chrysalis and Shapiro, Bernstein & Co.


SongwriterLink is a free songwriting collaboration website that makes finding the perfect co-writer faster and more efficient than ever before. It’s the only website that uses matching engine technology – the same kind that dating websites use – to help find you exactly the type of songwriters you’re looking for. Whether you’re looking to score a publishing deal or want to collaborate just for fun, SongwriterLink’s matching algorithm will pair you up with other songwriters who share your same goals and passion.

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